Assembly Speaker Robert Rivas, left, D-Hollister, and Senate President Pro Tem Mike McGuire, D-Healdsburg, speak in June at the state Capitol about amendments to a package of bills to address retail ...
The retail media industry has made significant progress on in-store measurement over the past year, but the conversation remains anchored to outdated assumptions. Test-and-control store measurement is ...
Retail conversion measures the proportion of visitors to a retail outlet who make a purchase. If 300 people visit your store in a day, but only 75 buy something, the conversion rate is 25 percent. To ...
The Bureau of Labor Statistics (BLS) asked the Committee on National Statistics (CNSTAT) of the National Academies of Sciences, Engineering, and Medicine to evaluate changes in the retail trade sector ...
Retailers know that useful data flows from every part of the enterprise. More and more often, though, they are turning to alternative sources from outside the organization, including geospatial and ...
Retail sales were up 2.57% year-over-year in October after excluding automobile dealers, gas stations and restaurants, according to the CNBC/NRF Retail monitor. Core retail sales were down 0.03% on a ...
In the Spotlight is a Sacramento Bee series that digs into the high-profile local issues that readers care most about. Story idea? Email [email protected]. One of the tangible effects of a retail theft ...
One of the tangible effects of a retail theft California November ballot measure that, among other changes to a previously passed proposition, aims to increase penalties, is that it most likely will ...